Perhaps it is because I watched the 50th anniversary of Saturday Night Live specials this weekend (the music special had some amazing performances), or perhaps it is the upcoming turn of a certain age, but now seems like a good time to take stock and remark on an anniversary of my own. I started writing this blog fifteen years ago. My intentions were many: to experiment with then-nascent blogging technology, to keep the journalistic muscles exercised, to write about customer experience and marketing related topics, to feed the content beast, and of course to sprinkle in a bit of music.

For the most part, I’ve stayed true to the original intentions. Blog posts have covered how to relate to an audience, creating content that your readers will care about, making the most of what’s outside your control, lessons learned from the likes of David Bowie and the Grateful Dead (not to mention the Sex Pistols and Duran Duran), challenging yourself and going beyond your stretch goals, and more. I’ve taken issue with the sorry state of applicant tracking systems, and provided a sneak peek into two upcoming books.

The biggest challenge in writing a blog is having something to say. I am both my best editor and worst critic – usually at the same time. Will it resonate with anyone else? Do I come off as harsh? When is the right time to write this? Is my knowledge of the topic enough to write about it?

Fifteen years in, and I feel like I am just getting started. Thanks for reading.